Contaminated water kills 5,000 children a day.

“I don’t know how people could turn their head knowing we are poisoning young minds, said Greg Stromberg, CEO and Founder of “Canned Water for Kids.” His heart is flooded with concern for kids without access to clean water.

“The people suffering are the people who don’t have the means to buy bottled and canned water,” he said.

So, the retired canning industry executive founded “Canned Water for Kids,” or CW4K– a nonprofit is focused on making sure all children have access to sustainable, clean, safe drinking water.

To raise money for their work, the group sells CW4K branded canned water. Remarkably, CW4K uses 95% of all money collected from the sale of the water to support, fund and deliver sustainable clean drinking water projects worldwide.

“We’ve done 35 water projects, replaced over 3 million plastic bottles in the U.S. market, and helped close to 3-4 million storm victims,” said Stromberg.

All our board members are volunteers, none of my board members are paid,” adds Stromberg. “We want to make sure that every child in the world has access to clean safe healthy drinking water.”

All the proceeds go to water relief including the digging of wells and the building of purification systems.

“We can’t live without water. If we’re putting contaminated water in our bodies, think about the future, what it does to our brains, our bodies, our organs, the cancers. We talk about health costs for the future, the future is today! We should be solving the problem now!” exclaims Stromberg.

John Archuri donates the space to store the pallets of water, weighing more than 2 thousand pounds.

He is testimony that CW4K fills up the hearts of volunteers.

“I get out so much more than what I’m putting into it. I learned that as a kid and my mother gave me that gift.”

Watch the Positively Milwaukee segment here: